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I-AM-IBU (meaning I-AM-MOTHER) is a celebration of femininity, inspired by the transformative journey of motherhood inspirited by birth, growth and re-birth. Our ambition is to provide support and longevity for pregnancy and beyond with styles consciously designed in technical fabrics to move with your ever-changing body.

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Defining Success On Your Own Terms With Laura May Of NAGNATA.

Defining Success On Your Own Terms With Laura May Of NAGNATA.

Founder and creative director of NAGNATA, Laura May Gibbs found first-hand that becoming a Mother whilst running a company has not diminished her a...
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A Moment for Mothers - Mother's Day Event

A Moment for Mothers - Mother's Day Event

This week in the Byron Bay hinterland, we celebrated Mother's Day alongside inspiring female founders, creatives and mothers - our very first even...
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Mia Taninaka on motherhood, art and why she is teaching her children to lead a creative life.

Mia Taninaka on motherhood, art and why she is teaching her children to lead a creative life.

Known for her mesmerising paintings, Mia Taninaka explores the layers that sit just beyond everyday life in her work. Here she shares how her a...
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